Did You Really Post That On Your Profile!? (Book Trailer)

Daniel Jesse - Too Much, Too Young, Too Fast (cover)

Daniel Jesse - Welcome To The Numb (cover)

Daniel Jesse - Same Ol' Situation (cover)

Daniel Jesse - Monkey Business (cover)

 

Monsanto Responds To My Letter

Today I received a response from the Monsanto Company. The scan of their letter is posted above. You can also reference the press release I submitted regarding the subject.

Valley Fair Mall, West Valley City, Utah, Nice Rebuild, But They Missed The Boat

I have spent the better part of my 38 years in West Valley City. The city has always been plagued with an "image crisis." Yes they are the second largest city in Utah, but they have an unshakable reputation of being "Ghetto" and slightly lower than the "norm."

So the "geniuses" at the West Valley Planning Commission, decide to overhaul the mall district. The structures themslves are new and attractive- way to go guys- you created a fabulous facade. Problem is, I just visited the mall district today for a couple hours, Although I was only mildly impressed with the rebuild efforts, I still felt a high level of insecurity. I felt rather unsafe and vunerable. I noticed that the merchants associated to the mall complex were rather low-end to mediocre merchants. The highest-end retailer being Macy's (not too impressive). When your putting "anchor" stores such as Ross, and the most elegant resturaunt being Olive Garden, and then are peppered with a pleothera of cell phone retailers of all sorts, you are going to still attract the same unsavory clientele that has plagued West Valley.

I suppose It may have been quite a "hard sell" to get some "high end" retailers in the area , given the local demographic. But I also know that there is a tried and true psychological phenomenon, that WE BECOME LIKE WHO WE ASSOCIATE WITH. I am confident that if West Valley seriously wanted to overhaul it's image, it needs desparately to bring in high-end retailers and resturaunts. West Valley and all those involved spent a vast amount of money to bring Trax into the mall district. What is my motivation to hop on a Trax train from downtown to the West Valley mall complex? NONE. It's all mid to low-end merchants, I feel unsafe there.

I'm sorry West Valley, you seriously missed the boat here. As a side note, I personally had the opportunity in 2002 after the passing of mayor Gerald Wright to become the new mayor of West Valley [I was one of 12 candidates, my name is Daniel Muhlestein]. My vision for West Valley would have been to set the bar much higher than it has been. The "powers that be" have chosen their fate.

Utah Company Challenges Monsanto

Monsanto Company
800 North Lindbergh Blvd.
St. Louis, Missouri
63167

Dear Gerald,

You don't know me, and I don't have any credibility or prior business relationship with you or your company.

As President of New Revolution Ventures, located in Salt Lake City, Utah, I am writing to you, Hugh Grant, Brett D. Begemann, Pierre Courduroux, Dr. Robert T. Fraley, Tom D. Hartley, Janet M. Holloway, Consuelo E. Madere, Steven C. Mizell, Kerry J. Preete, Nicole M. Ringenberg, and David F. Snively, because I am looking for the most appropriate, correct, key senior executives to answer my questions as to why you have not been held in violation of the 1970 RICO act with your attempts to monopolize the market place on agriculture, thereby extorting civilization into purchasing only your genetically altered seeds. Would you personally be comfortable in having your family and loved ones ingesting produce and other goods which have been altered at their most basic levels? Why is it that humanity has survived just fine for thousands of years on food that has not been altered? Now your company feels it is necessary to fundamentally alter the food source? It is our opinion that you are deliberately attempting to gain control over the population via food modification. Thus your patents on your designer crop seeds etc. Our crops are not broke, don’t try and “fix them”. I would be fascinated with any response you have.

This exact letter has also been sent to US Attorney General, Eric H. Holder, Jr., US Patent and Trademark Director, David Kappos, and various major media outlets. Why? The Hobbs Act defines "extortion" as "the obtaining of property from another, with his consent, induced by wrongful use of actual or threatened force, violence, or fear, or under color of official right." 18 U.S.C. S 1951(b)(2). Since the mid-1990s, it has sued 145 individual US farmers for patent infringement in connection with its genetically engineered seed. [55]The usual claim involves violation of a technology agreement that prohibits farmers from saving seed from one season's crop to plant the next, a common farming practice.[56] One farmer received an eight-month prison sentence for violating a court order to destroy seeds,[57] in addition to having to pay damages, when a Monsanto case turned into a criminal prosecution. Source- (http://en.wikipedia.org/wiki/Monsanto) Sounds like “threatened force, and fear” to me. How is this not a violation of the RICO act?

Our business is helping people understand their rights and what freedoms are available to them. We are in the business of propagating true freedom and entrepreneurialism.

Your response is eagerly anticipated,

Daniel J. Muhlestein

A Suprisingly Cool News Magazine

For the past 2 months I have picked up a copy of "Utah Stories" free news magazine http://www.utahstories.com I have not been disappointed with this magazine. It is super low-budget which includes typographical errors and all, but I love this magazine because it seems to be a very honest and straight-forward publication. It relies solely on its trusted advertisers for support and income. I say "trusted" because the magazine won't allow just anyone to buy ad space with them. They have to feel comfortable with your business before they will allow you to purchase ad space. So as an experiment, I ordered their Press Kit to get a better idea of how their ad sales work. Since I just ordered the kit today, I have nothing to report on as far as that is concerned. (details to be had in an upcoming post). The magazine also features articles about small local business and their success stories. Today was the second issue I picked up (I was even hesitant to do so)I was waiting at an intersection waiting to cross and the box with the magazines was all of 25 feet away from me. I told myself, "Hell it's free, just go get one". I was again pleasantly surprised with the stories inside the publication. I am now enamored with this cool little-known publication. I will look forward each month to picking up the current copy.

A New Direction For This Blog

This blog has been dormant for an unfortunate long time. Mainly because I didn't know what to write about on a regular basis. I have decided that since this is a business blog, and I am a connoisseur of good service and good business, I have decided to write about businesses that I notice that have caught my attention. Either they have impressed me, or pissed me off, or perhaps they are just worth writing home about. I welcome any and all comments and/or suggestions, positive and negative alike.

December 21, 2012 TEOTWAWKI

The Mayan civilization predicted the end of the world as we know it in ancient times. Their calendar predicts the global disaster will occur on December 21, 2012... Their calendar also has predicted other major astronomical events....So far, they have never been wrong....

Custom December 21, 2012 computer wallpaper with a daily reminder to live life to the fullest.

Follow this link to get your wallpaper:

http://store.payloadz.com/go?id=208646

Phishing Scam 801-649-5020

For_Immediate_Release:

United States of America (Press Release) December 5, 2008 -- The unsolicited text message I received read as follows:

Capital One Alert: Your CARD has been DEACTIVATED. Please contact us at 801-649-5020 to REACTIVATE your CARD.

I called the phone number and it was an computerized voice recording asking to reactivate my card or to change the pin number. So I went with it since I DO NOT OWN A CAPITAL ONE CARD. I entered 4123456789012345 and for the expiration I put 1111 and for the security
code on the back I put 123. It verified that my card had been reactivated. How odd in that that is an invalid card number and that I don't own their card.

I then added a FRAUD ALERT on my credit file by calling: 1-800-525-6285.

Apparently, this scam is out to collect credit card information, PIN numbers etc. Please be forewarned!

My Successful Payment For Deletion Story

In November of 2006 I had to go the the Emergency Room. My insurance didn't cover about $252.00 of the bill. I never paid the bill and it went to collections.

It was returned to Mountain Land Collections and Attorney Quinn Kofford to collect on it. I received the initial collection notice to which I responded with a validation of the debt request. They sent a copy of the signed medical admission papers that I signed. They then served me with judgment papers to which I responded to the court directly with a statement that stated I was made to sign under duress in order to get the medical attention I needed, and that because I was under duress I should not be held liable for the bill.

I was later served with a pretrial notice because I responded to the judgment. I appeared at the pretrial hearing and the Law Office of Quinn Kofford and his assistants were there. There was a good group of us debtors in the waiting area outside the court room. Quinn asked how many of us were there for Mountain Land Collections, about 10 or so people raised their hands. They then numbered us off and had us go off into a little side-room, where they Pretty much tried to muscle us into "lets make a deal". They were wanting to get payment arrangements of like $25.00 per month set up etc. I sat down with one of the female assistants and she right away tried to make a deal with me. I promptly told her that I was not going to pay the debt because I don't feel I am responsible for the debt. She proceeded to question me along the lines of "so you don't think you should pay for medical services rendered to you?" I responded I didn't have a choice, I could have died or sign the consent. I kept on refusing to make a deal with her. She threatened to take this to trial, I indicated that I really didn't care if it went to trial, I am not going to pay this debt. She got frustrated and referred me to the attorney.

So Quinn sits down next to me and is trying to make a deal with me. I still refuse to make a deal with him. Then he says that I need to understand that he is the opposing attorney and after looking at my case, and what my argument is, he will win if this goes to trial. I acted indifferent still. He then said he could discount his fees and interest and make a payment deal. I told him that the only way I was going to pay anything is if I was to get a payment for deletion agreement first. He asked what that was. I explained the process to him. and I also told him that I work in the credit repair industry. He wasn't sure that it was possible, I assured him that it is possible and I explained exactly how it works.

I also told him that the marks on my credit report are already at an R9 which is the maximum damage it can get. he agreed, And I let him know that there really isn't any motivation for me to pay if that won't change. He agreed. He said he will present the idea to the creditor and see if they are willing to agree to the payment for deletion. He also told me that he has been doing this for 15 years and he has never heard of this approach before.

Today I got a call from their law office, I returned their call, and they said that they are willing to do the payment for deletion agreement AFTER I pay them in full. I refused that deal. I told them that I need the agreement first or else how am I to trust that you will delete it after the payment has been made? She said that If they say they will do it, they will do it. I disagreed. She then told me that "I'll talk to my office manager about it, but it looks like it will go to trial". I said Ok.

They called me back about 20 minutes later and they said that they would agree to put a paragraph in the repayment agreement that states that upon repayment they will agree to delete it off of my credit reports. I said great.

So now I am awaiting the deal to come in the mail to sign and deliver back to them.

What I learned is that if you are served with a judgment, it is to your advantage to respond to it and at least state your side of the story. I also learned that the attorney will schedule all of his collection accounts to appear at the court at the same time to save them hassles of returning multiple times. I also learned that they will then hustle you for a quick and easy deal that usually only benefits them. I also learned that if you don't understand how the credit and collections game is played and if you don't understand your consumer rights, the collectors will walk all over you to their advantage. I also learned that if you go in to the court or negotiating arena knowing exactly what you want to get out of it (in this case, payment for deletion), and hold your ground regardless of their intimidation, it's likely you will succeed with achieving your goal.

It is definitely not for the faint of heart, but it works.

Is America Looking The Wrong Direction AGAIN?

The economy is on its knees, begging for mercy. Our financial institutions are in falling like flies. American's trust in the economy and trust in the government are at an all time low.

Do we realize that we are now primed for a devastating terrorist attack? Is America ramping up its vigilance? Is national security on people's minds? My prayer is that I would hope so. But since I haven't heard any news or any rumors at all about keeping up our national security, my fear is that we are sitting ducks, primed for a far more devastating terrorist attack than September 11. What better opportunity would a group have to attack a country they hate? Hitting us when we are on our knees financially, I'm afraid, could tip us into a full-blown depression; and ruin our country.

America is notorious for being a reactive rather than being a PROACTIVE nation. The proof is in front of us every day. We have known for years that the sub prime mortgages were going to catch up to us someday, yet we did nothing about it, until the bottom fell out of the market. Now we are in REACT mode trying to fix so many years of bad judgment and shoddy financial products. Prior to September 11, America knew of Osama bin Laden. Had him in our sites even. We were not proactive. We all know how that turned out.

I am afraid that we are in an extremely vulnerable position now for devastating terror attacks. America, I believe, is more concerned with the current economic crisis and is completely oblivious to another potential 9-11 scale of attack.

Now is the time for American vigilance. Now is the time to ramp up security. Now is the time to be looking at the "unimaginable" scenarios- looking where we have never thought to look before.

Now is the time to pray we are not attacked.

Whose Dreams Are You Working For Anyway?

I don't know about you, but when I wake up the first thing that I think is NOT "oh wow, how can I make my boss more money today?" It's probably more like "oh hell, I gotta go to work again today so I can pay the bills".

One of my favorite authors and speakers, Jim Rohn, has a saying: "Work harder on yourself than you do on your job. If you work hard at your job, you can make a living. If you work hard on yourself, you can make a fortune."

When is the last time you knew of a really wealthy EMPLOYEE? It's been a while hasn't it? Or if you're like me, NOT AT ALL. The business you work for will pay you just enough to survive, pay the bills and that's about it. I suppose if you were an avid investor of stocks and other securities, you might be able to become wealthy. Probably after about 30 years or so.

I finally realized this fact and began asking myself the question, "whose dreams am I working for anyway?" I have done a ton of reading, listening to seminars, soul-searching and questioning. Then I started writing. I first wrote "The 25 Rules For Success, Wealth & Happiness." This book that I have been selling successfully is basically the 25 common laws of success and achievement. These are the rules that have been constant since the beginning of humanity and intellectual thought. They are as true then as they are now.

Then I started studying business and entrepreneurship and started creating small business ventures and really understanding how business works. I then started writing a book about how to create your own business. I found that the help and training I received from the Small Business Development Center was a good start but it was really sub par and I needed much more information, I read and studied for years and got the knowledge I was seeking. I added all of that information in the book, "Self Employment 101."

By the way, all of the E-Books I have written are available to check out from this site.

In the end, I was able to successfully shift my paradigm (the way I see the world)from being an EMPLOYEE, to being a BUSINESS OWNER and have been very successful at it.

Nothing will change for you until you start to seriously ask yourself, "whose dreams am I working for anyway?"

If you're not completely clear on what you want, check out some of my E-Book resources on this blog.

All Of Our E-Books Have Been Price Slashed!

Dear Surfers,

All of our e-books have been reduced in price. This is a TEMPORARY PROMOTION ONLY! We are new on the blog scene and we want everyone to check out our site and to sample our E-Book catalog. We encourage you to place comments on everything about this site, POSITIVE and NEGATIVE comments are welcomed.

Thank you,

New Revolution Ventures

Sell The US Presidency On Ebay....Why Not?

Presidential elections. Big Deal! So I'm still wondering why my vote is sooooo important? The fact is that your vote for president isn't worth the paper its printed on or nowadays the wiring the electronic ballot is transmitted through! I happen to come from a state where 5 old white men get to "decide my popular opinion/vote". I am referring to the Electoral College system of voting in a new president.

Here are some shocking FACTS:

In the elections of 1824, 1876, 1888, and 2000, the candidate who received a plurality of the popular vote did not become president. The 1824 election was eventually decided by Congress and thus distinct from the last three which were decided without. It has also been argued that the 1960 election was lost by the candidate receiving the most popular votes.

Source-Wikipedia, the free encyclopedia

So what they are telling us is, "hey pal, your vote is just a popular opinion poll. We wouldn't leave such an important decision to the commoners." After all, its relatively easy to BUY OFF the few votes needed in the Electoral College. It is a proven flawed and corrupt system. So I would love for one of the presidential candidates to answer truthfully, the question of why should I vote for a president when, in the end, the Electoral College makes the final decision anyway, regardless of the popular vote?

Ok then, let's take this to the next level. Apparently, one of the MAJOR success markers of a campaign is in the amount of fund raising, I know this because we all see in the news reports dollars raised by candidates. It also seems that the candidates who are able to raise the most money typically win the election. So let's just go down this "slippery slope" for a minute. If our vote obviously means nothing, and the person who raises the most money typically wins, then, hell, why not just cut-to-the-chase and use Ebay auctions to choose the next president?! The candidates wouldn't have to waste their time running all over the country in this huge fervor drumming up votes that don't count anyway. No fund raiser luncheons or dinners. They would simply post a $2.50 auction on Ebay, present their political platforms in the Product Description and all of the corporations and special interest groups that fund these campaigns anyway could sit comfortably in their offices and "buy" the president. Because "buying the president" is what they are doing anyway when they donate large sums of money to a campaign, my proposed method is just simply saving them from having to leave their office at all.

So as we sit back in our easy-chair watching all the posturing between candidates going on before our eyes, on the evening news, just remember: your presidential vote means nothing, cash is king and the whole deal could be completed in a weeks time, with the same outcome, with a simple Ebay auction

Sports Fans Who Act As Though They Own The Team

I'm not a sports fan AT ALL, but I find it very amusing to observe die-hard sports fans. A few things I have noticed of them:

They tend to talk as though they OWN the team, I was listening to the radio today and they were commenting on things such as "our offense____", or "we lost (a players name)". I really don't understand this mind set. They also know the teams line up like the back of their hands, they have their stats memorized, then they proceed to debate that "their" team is going to cream this team or that team because (then they proceed to quote players on injured lists, poor performers or whatever). Ya know, they act as though they are an independent PAID consultant for the team and that their knowledge base actually matters to the game! I have gotten many-O-days of silent laughter as the break room debates rage on about one team or another.

So here's my take on the whole sports [over] enthusiast debate: "Fellas, these athletes are HUMAN not machines. They don't have a list of 'specs' from the factory on the box or, in this case, tattooed on their ass. So your star player breaks their thumb in some crazy play. Oops, I guess all your fervent debate was all for naught. Or what if they are in the middle of a nasty divorce or a family member just died? Those things could throw a game WAY OFF. Oh yeah, and most importantly, ITS JUST A DAMN GAME!!! I mean, I have no problem with people enjoying the sport for pure enjoyment sake, I don't even have a problem with people gambling on game outcomes, but I do laugh my ass off when people get in such fervent debates as though they have a direct phone line to the team manager as if their strategies, debate and posturing even matter to the team.

So just save your breath, your time and most of all, your blood pressure and just enjoy the game for what it is--- A GAME!!!

30 Check Out Booths In Wal-Mart And 6 VERY LONG Lines (Save Money, Waste Time)

I'm standing in the check out line at my local Wal-Mart, its the height of the Christmas shopping season, we are all in a big rush to get out of the store and on with our evening. My wife and I have a cart with a few thing in it and now we are looking for a check out stand with as little wait as possible. As we walk past the few cues of people waiting for their cashier, I notice that there are 30 check out stations and only 6 were being used! All with lines of at least 7 people. This phenomenon has always puzzled me, I would frequently ask my self "why is it that they build 30 register stations when there will never be a time where all 30 are in use at any one time?" I have speculated that each of those register stations must cost the company at least $10,000 to build. That's $300,000 in equipment and space that is never fully utilized.

So in my frustration, I dial 411 on my cell phone while I am cued up in an line. I get the operator to connect me to the very Wal-Mart which I am standing in. The clerk in the Wal-Mart answers the phone and I immediately ask for a manager. The manager gets on the phone and I ask him why is it that they have 30 registers and only 6 are in use? He responded that they are doing the best they can. I asked if there is anytime where all 30 registers are in use at once? He said well, during Christmas and on the weekdays. I told him well its Christmas and a weekday, so what's going on? "Well, we're doing our best" he says. So I ended the call with "well just mark this down as another pissed off customer."

Moments later, over the PA system, they announced for all associates to go to their registers. Too little, too late, the lines were already out of control.

So I pose this question to anyone in retail such as Wal-Mart and Target, where the stores are enormous, and there are a minimum of 30 check out stations. Are there times when ALL 30 check out stations are in use? If so, when and how often?

In the mean time, I'll keep that Wal-Mart's phone number on speed dial so that I can help the managers "earn their money" while I waste my time in their under-utilized check out system.

What do most businesses want, but they don’t have, and are willing to pay money for?

The short answer to the above question is "access". Every company no matter how big, small or developing has THAT ONE contact, that DREAM CONTACT, that they wish they could have access to, but for what ever reason, they don't.

The following techniques pioneered by one of my business mentors Michael A. Boylan, will describe how I was able to contact and get the attention of the major world oil producers.

At the center of the technique is a very powerful letter writing method called the Circle Of Leverage. The Idea behind the Circle Of Leverage is leveraging human relationships within companies as well as outside direct competitor companies to capture the attention of the decision makers you are seeking to grant you meetings with them.

Your Circle Of Leverage letter must answer these essential eleven questions:

1. Who are you?

2. What do you do?

3. Why are you sending this to me?

4. Who else are you sending this message to?

5. What's this about?

6. What do you want from me?

7. When do you want it?

8. How long will it take?

9. Who needs to be involved?

10. How will it benefit my organization?

11. Who else do you do this for?

This style of letter writing acts upon your prospect's 4 key engagers:

1. Your Prospect's Fear of Loss:

*Of their job.

*Of a possible promotion.

*Of credibility.

*Of respect from their superiors.

*Of respect from their peers and equals.

*Of power.

*Of authority.

*Of trust.

*Of responsibility.

2. Your Prospect's Curious Insecurities:

*Who else is involved?

*What kind of exposure is this getting?

*Who else is paying attention?

*Should I be paying attention?

*What if this is important?

3. Your Prospect's Competitiveness:

*Toward competing firms.

*Toward other divisions or units within their own firm.

*Toward equals within their company.

*Toward insubordinates who are bucking for their job.

4. Your Prospect's Desire To Be A Serious Player:

*Within their own organization.

*Within their unit or division.

*Among their peers.

*Within their industry.

*In their boss's eyes.

Sample Circle Of Leverage letter utilizing INTERNAL leverage points only:

Your name

Title

Your company name

Address

Dear (first name only),

You don't know me, and I don't have any credibility or prior business relationship with you or your company.

(internal leverage paragraph)

As (insert your title and area of responsibility here..i.e.founder, CEO, President, Manager, Account Executive, etc.) of (insert name of your company and where you are headquartered), I am writing to you, (insert first and last name of leverage point #1), (insert first and last name of leverage point #2), (insert first and last name of leverage point #3), (insert first and last name of leverage point #4), (insert first and last name of leverage point #5), and (insert first and last name of leverage point #6), because I am looking for the most appropriate, correct, key senior executives to deal with in regard to scheduling a (insert your desired request for access here...i.e. 30-minute in-person appointment) on (insert specific dates, or within the next two to three weeks) to present what we call our "Capabilities Presentation" -an overview of how we can help you: (list here the specific, tangible, net benefits you or your product or service can provide the prospect).

Our business is helping people in your industry to (_____). The net benefits we deliver are (_______), (_______), and (_______). Some of the customers we have helped are (insert names of companies in direct competition to your target prospect). IF YOU HAVE NONE, LEAVE THIS SENTENCE OUT.

Our key point of difference is (_______), and therefore we are proud of our position at the (_______).

In an effort to be a good steward of your time, we've already done some background research on your company and understand from reading your (annual report, 10K, 10Q, and or other information) that your near-term goals are to (list here the pertinent goals and objectives of the prospect company that your offer can help them address. This proves to your prospect that you are serious about wanting access. You've done your homework and know what you are talking about).

If you grant me the appointment, what I will present is (List the rough agenda that you will be presenting. This is so the prospect understands what they are signing up for if they grant you access. This also communicates that you are organized and prepared).

When I follow up with your executive assistant in the next two to four days, I do not need to speak with you. Please let your assistant to know if you wish to schedule (insert your request for access here) and what times work best for you, so we can schedule it through him/her.

Thank you for your time. I will follow up shortly with your executive assistant to learn if you have seen this letter and if you wish to grant our request for a (request for access).

I hope to meet you soon.

Personal regards,

Signature

Your Name

Title

Company Name

Sample Circle Of Leverage letter utilizing INTERNAL and EXTERNAL leverage points:

Your name

Title

Your company name

Address

Dear (first name only),

You don't know me, and I don't have any credibility or prior business relationship with you or your company.

(internal leverage paragraph)

As (insert your title and area of responsibility here..i.e.founder, CEO, President, Manager, Account Executive, etc.) of (insert name of your company and where you are headquartered), I am writing to you, (insert first and last name of leverage point #1), (insert first and last name of leverage point #2), (insert first and last name of leverage point #3), (insert first and last name of leverage point #4), (insert first and last name of leverage point #5), and (insert first and last name of leverage point #6), because I am looking for the most appropriate, correct, key senior executives to deal with in regard to scheduling a (insert your desired request for access here...i.e. 30-minute in-person appointment) on (insert specific dates, or within the next two to three weeks) to present what we call our "Capabilities Presentation" -an overview of how we can help you: (list here the specific, tangible, net benefits you or your product or service can provide the prospect).

(EXTERNAL LEVERAGE PARAGRAPH TO BE USED ONLY WHEN YOU ARE SIMULTANEOUSLY HITTING OTHER DIRECTLY COMPETING COMPANIES IN THE SAME INDUSTRY)

This exact letter has also been sent to very specific, key senior executives of exactly your level of power, authority, title and scope of responsibility at (list the company names of 2 or more direct competitors of your target prospect company). Why? Because we know we can benefit them in the same way we can benefit you. They're receiving this very same letter at roughly the same time you are receiving yours. We expect to be meeting with the senior executives within these companies as well, (when...i.e. within the next two to three weeks) to present them our "Capabilities Presentation."

Our business is helping people in your industry to (_____). The net benefits we deliver are (_______), (_______), and (_______). Some of the customers we have helped are (insert names of companies in direct competition to your target prospect). IF YOU HAVE NONE, LEAVE THIS SENTENCE OUT.

Our key point of difference is (_______), and therefore we are proud of our position at the (_______).

In an effort to be a good steward of your time, we've already done some background research on your company and understand from reading your (annual report, 10K, 10Q, and or other information) that your near-term goals are to (list here the pertinent goals and objectives of the prospect company that your offer can help them address. This proves to your prospect that you are serious about wanting access. You've done your homework and know what you are talking about).

If you grant me the appointment, what I will present is (List the rough agenda that you will be presenting. This is so the prospect understands what they are signing up for if they grant you access. This also communicates that you are organized and prepared).

When I follow up with your executive assistant in the next two to four days, I do not need to speak with you. Please let your assistant to know if you wish to schedule (insert your request for access here) and what times work best for you, so we can schedule it through him/her.

Thank you for your time. I will follow up shortly with your executive assistant to learn if you have seen this letter and if you wish to grant our request for a (request for access).

I hope to meet you soon.

Personal regards,

Signature

Your Name

Title

Company Name

NOTE: NEVER "CC" ANYONE IN THE CIRCLE OF LEVERAGE LETTER. THE "CC's" ARE STRATEGICALLY ACCOMPLISHED IN THE FIRST FULL PARAGRAPH (THE INTERNAL LVERAGE PARAGRAPH). THIS IS WHAT CAUSED THE FOUR KEY ENGAGERS TO BEGIN "PERCOLATING" IN THE HEARTS, MINDS, AND EMOTIONS OF EACH OF YOUR RECIPIENTS.

You will be mailing these letters as one large mailing at the same time. This ensures that your recipients receive their letters at about the same time, which increases the power and effectiveness of the leverage.